More Than a Crap Shoot: How to Make Better Decisions in This Environment
Tuesday, February 23rd, 2010
How do you make decisions: quickly and decisively, after much thought and analysis, only after consulting with others? As a fundamental part of our management strategy here at MCG, we’ve developed a decision-making process that has served us well and supported our growth through the years.
But will this same process hold up in the evolving business environment we live and work in now? Probably not. Going forward, our leadership team — and I believe this applies to all leaders in general — must be willing to change some of the most fundamental things relied upon in the past to help them lead more effectively in an uncertain future. Making critical decisions should be at the top of the list.
A recent article on dynamic management in McKinsey Quarterly touched on this idea and challenged leaders’ thinking about how they make decisions – not just those at the top of the organization but throughout the executive ranks.
One thing jumped out at me: “Profound uncertainty also amplifies the importance of making decisions when the time is right…at the moment when the fog has lifted enough to make the choice more than a crap shoot, but before things are clear to everyone, including competitors.”
Which begs the question, how much of a gambler are you? How much information do you feel like you have to have before you’re willing to say go/no go? And most importantly, how do you know when the time is right to make a decision?
I’ve had others tell me I’m a calculated risk-taker, which is to say I have no qualms about seizing opportunity or making big decisions, but I only do so when I feel I have reached some level of comfort about the options and the pros/cons of each choice.
What am I changing going forward in the “new normal?” Timing. We’re speeding up our processes for getting critical insights, analyzing data and debating the implications. All this so we can offer the best possible strategic counsel to our clients while also making good decisions for ourselves before (a) the window of opportunity closes or (b) somebody else figures it out.
What are you changing?
