Twitter Handle

Update

nwa_prsa

RT @ elisemitch: @mike_schultz and @whengrowthstalls – thought leaders I highlighted in my talk #nwaprsa and #prsa – well worth the follow

ghidotti

@nwa_prsa Absolutely! I will be spreading the word to @ArkPRSA members that they missed out this year, but there’s always next year!#nwaprsa

IABCTulsa

Today’s tip for communications professionals: RT @ghidotti: Give thanks to people who take time to tell your story. #nwaprsa

tracyplaces

kudos to my friends w NWA PRSA, who pulled together an incredible communications conf. Wish I could have been there. #nwaprsa

Martine1

Thank you @ericajojones for tweeting highlights of my present. today, Building your Brand from GA Perspective at the NWA PRSA Conf. #nwaprsa

ghidotti

Dykes: Give thanks to people who take time to tell your story. Thank in advance, then follow up with appreciation. #nwaprsa (via @nwa_prsa)

bouldengal

I had a great time tweeting NWA PRSA Conference today–now can’t wait to tweet int’l PRSA conf Nov 7-10 in San Diego! #nwaprsa #prsa

ghidotti

Dykes: Be creative. It’s an amazingly creative world, must be able to compete, be distinctive. #nwaprsa (via @nwa_prsa)

nwa_prsa

Had a great time tweeting NWA PRSA Conference today–now can’t wait to tweet int’l PRSA conf Nov 7-10 in San Diego! #nwaprsa #prsa

nwa_prsa

NWA PRSA Communications Conference is done.  Enjoyed it, learned a lot.  #nwaprsa (via @kevinthonton)

nwa_prsa

Jimmy Dykes said thx are important, so a GIANT THANKS to all our speakers, our conf committee & everyone who came! You’re the best! #nwaprsa

MelyssaTweeting

RT @BrookeBenoit: The time to build relationship is NOT when you need it most. @ederdn – #nwaprsa

kevinthornton

NWA PRSA Communications Conference is done.  Enjoyed it, learned a lot.  #nwaprsa

EricaJoJones

Jimmy: I’m not going to miss my opportunity bc I wasn’t prepared. #nwaprsa

nwa_prsa

Dykes: Work extremely hard, always be prepared, prove yourself. It is possible for anyone, no matter how low-profile you are. #nwaprsa

nwa_prsa

Dykes: A great peace comes with the confidence of being prepared. #nwaprsa

nwa_prsa

Dykes: There’s not a perfect job out there, but how you go about perfecting your job performance  can make all the difference. #nwaprsa

nwa_prsa

Dykes: The most powerful thing behind your message is you. #nwaprsa

nwa_prsa

Dykes: Personal relationships beat big bucks campaigns every time.  #nwaprsa

nwa_prsa

Dykes: Strongest form of communication is personal: your eyes, your voice, your relationships. Not about the technology. #nwaprsa

jkincy

RT @kevinthornton: Jimmy Dykes: Remember the importance of “thank you.” Thank those that send out your message. #nwaprsa

kyle_riley

Dykes: a thank you from PR people is a lasting impression #nwaprsa

kevinthornton

Jimmy Dykes: Remember the importance of “thank you.” Thank those that send out your message. #nwaprsa

nwa_prsa

Dykes: Give thanks to the people who take time to tell your story. Thank in advance, then follow up with appreciation. #nwaprsa

nwa_prsa

Dykes: Be consistent. Basic PR 101, but people miss this all the time. Be on time, on target, every time.  #nwaprsa

EricaJoJones

Jimmy: It sounds simple, but trusts are still being broken by people forgetting PR 101 – Being honest. #nwaprsa

nwa_prsa

Dykes: Be creative. It’s an amazingly creative world, must be able to compete, be distinctive. #nwaprsa

nwa_prsa

Dykes: Give great feedback. Listen, develop ear for more than just your boss’ idea of what your corporate message should be.  #nwaprsa

naturgal

RT @nwa_prsa: Dykes: Take time to establish relationships. If you are interested in me, I reciprocate with interest in you. #nwaprsa

naturgal

RT @kevinthornton: Jimmy Dykes speaks about PR, being prepared, having relationships with media. http://twitpic.com/le5vn #fb #nwaprsa

kyle_riley

Dykes: the comm. pros that take the personal approach always hit the homeruns #nwaprsa

nwa_prsa

Dykes: Take time to establish relationships. If you are interested in me, I reciprocate with interest in you. It sets you apart. . #nwaprsa

kevinthornton

Jimmy Dykes of ESPN speaking about public relations, being prepared, having relationships with media. http://twitpic.com/le5vn #fb #nwaprsa

naturgal

RT @nwa_prsa: Dykes: Have passionate attitude about your work. No matter what’s going on, bring it, time after time. #nwaprsa

naturgal

RT @EricaJoJones: Jimmy: It’s very easy for people to see when you’re not authentic. #nwaprsa

kyle_riley

Dykes: Enthusiasm, passion and accuracy of the SIO set the tone of coverage #nwaprsa

nwa_prsa

Dykes: Have passionate attitude about your work. No matter what’s going on, bring it, time after time. #nwaprsa

naturgal

RT @nwa_prsa: Dykes: Best have enthusiasm, passion for their product, to get me as the media enthused about them. #nwaprsa

EricaJoJones

Jimmy: It’s very easy for people to see when you’re not authentic. #nwaprsa

nwa_prsa

Dykes: Precision, accuracy, clarity, honesty all important for communicators. #nwaprsa

nwa_prsa

Dykes: Best have enthusiasm, passion for their product, to get me as the media enthused about them. #nwaprsa

naturgal

RT @nwa_prsa: Dykes: Know your product to the Nth degree. Know competitors, too. #nwaprsa

nwa_prsa

Dykes: Know your product to the Nth degree. Know competitors, too. #nwaprsa

naturgal

RT @nwa_prsa: Dykes: Even in Biblical times, the concept of a PR person was in place. John the Baptist was great at it.  #nwaprsa

nwa_prsa

Dykes: The best information givers are the ones who are absolutely the most prepared. #nwaprsa

naturgal

Jimmy Dykes: the people that are most successful are the ones that are the most prepared. #nwaprsa

EricaJoJones

http://twitpic.com/le4t7 – Jimmy Gibbs delivering keynote. Special cameo by @NatalieHaggard #nwaprsa

EricaJoJones

RT @NatalieHaggard: Jimmy Dykes: PR has been around a long time. John the Baptist was a great PR person. #nwaprsa

nwa_prsa

Dykes: Even in Biblical times, the concept of a PR person was in place. John the Baptist was great at it.  #nwaprsa

naturgal

RT @nwa_prsa: Keynote speaker ESPN sportsguru Jimmy Dykes. http://twitpic.com/le47x #nwaprsa

nwa_prsa

Keynote speaker ESPN sportsguru Jimmy Dykes. http://twitpic.com/le47x #nwaprsa

pacnwa82

kentucky’s first basktetball practice televised on espn & sold out #nwaprsa

BrookeBenoit

Learn more about what everyday people face: hungerrelief.tyson.com (via @elisemitch) #nwaprsa

Alan_Wilbourn

RT @BrookeBenoit: The time to build relationship is NOT when you need it most. @ederdn – #nwaprsa

nwa_prsa

@ghidotti: Beginning Twitterer formula: Daily at *least* 1 twitter reply, 1 retweet, 1 original thought.  #nwaprsa

MerSAdams

@ghidotti: You should retweet  and tweet an original thought at least once a day #nwaprsa

nwa_prsa

@ghidotti: Buy a handheld camcorder, keep it with you. Post immediately when you get good video. #nwaprsa

MerSAdams

RT @BrookeBenoit: The time to build relationship is NOT when you need it most. @ederdn – #nwaprsa

BrookeBenoit

The time to build relationship is NOT when you need it most. @ederdn – #nwaprsa

EricaJoJones

You can follow Martine on Twitter: @Martine1. #nwaprsa

pacnwa82

the best time 2 establish a relationship is not when u need it most #nwaprsa

EricaJoJones

Martine re: social media: It’s very important to provide relevance and productive info. When in doubt, err on the side of caution. #nwaprsa

nwa_prsa

@ghidotti: Embrace the negative when it comes (because it will). This is old-school PR. #nwaprsa

MerSAdams

@ghidotti: embrace the negative when it comes because it will – the difference is how you will handle it. Use it as a way to listen #nwaprsa

nwa_prsa

@ghidotti: Make time to tweet. It’s a committed relationship. #nwaprsa

MerSAdams

@ghidotti: Make time to tweet – take part in the conversations #nwaprsa

nwa_prsa

@ghidotti: Integrate your social media tools. #nwaprsa

MerSAdams

RT @nwa_prsa: @ghidotti: As conversation leaders, it’s ok to mention competitors. You’re showing leadership of community.   #nwaprsa

nwa_prsa

@ghidotti: As conversation leaders, it’s ok to mention competitors. You’re showing leadership of community.   #nwaprsa

AdenaJ

RT @nwa_prsa: @ghidotti: No reason your business needs to be in EVERY social media space. Target your customers.  #nwaprsa

MerSAdams

@ghidotti: Integrate your tools – creates content for other platforms #nwaprsa

EricaJoJones

Martine: It seems really elementary, but you would be surprised at the effectiveness of leaving something behind. #nwaprsa

pacnwa82

if ur website is an online version of ur brochure then ur not engaging ur stakeholders #nwaprsa

MerSAdams

RT @nwa_prsa: @ghidotti: Think beyond your doors. Talk about your industry, join global conversation as a whole.  #nwaprsa

nwa_prsa

@ghidotti: Think beyond your doors. Talk about your industry, join global conversation as a whole.  #nwaprsa

blakerutherford

Social media people: Follow @kyle_riley. He’s live-tweeting #nwaprsa.

EricaJoJones

Martine: Having a working relationship with the press has helped us educate citizens. #nwaprsa

nwa_prsa

@ghidotti: Listen. Listen. Then listen some more. #nwaprsa

MerSAdams

Ghidotti: Listen. Listen. And Listen some more #nwaprsa

nwa_prsa

@ghidotti: Be valuable. So important. Don’t waste people’s time. #nwaprsa

kyle_riley

Social media def. of ROI = Risk Of Ignoring #nwaprsa

BrookeBenoit

If you aren’t learning about social media and engaging because you can’t see the ROI, you could run the Risk of Ignoring. #nwaprsa

nwa_prsa

Short-term campaigns are readily supported by long-term relationships. #nwaprsa

EricaJoJones

Martine: Leave your partisanship at the door. It’s not helpful since you’ll work for people on both sides of the aisle. #nwaprsa

nwa_prsa

@ghidotti: Post frequently and consistently. Be part of here & now.  #nwaprsa

MerSAdams

Ghidotti: post frequently and consistently #nwaprsa

nwa_prsa

@ghidotti: Be real. #nwaprsa

EricaJoJones

Get updates on legislature affecting the Rogers/Lowell Chamber on their Web site: rogerslowell.com #nwaprsa

andreasmalec

Listen up @ArkPRSA APR Study Series students: Lots of good info coming out of #nwaprsa event today relevant to the exam. Be sure to follow!

nwa_prsa

@ghidotti: pR pros need to lead the way in building 2way online relationships, dialogues.  #nwaprsa

EricaJoJones

Martine: The local chamber’s role has really evolved from a local to a regional role in the past few years. #nwaprsa

nwa_prsa

@ghidotti: No reason your business needs to be in EVERY social media space. Target your customers.  #nwaprsa

MerSAdams

Short-term campaigns are readily supported by long-term relationships #nwaprsa

andreasmalec

Listen up @ArkPRSA APR Study Series students: Lots of good info coming out of #nwaprsa event today relevent to the exam. Be sure to follow!

jkincy

RT @nwa_prsa: Arkansas has 502,880 18+ Facebook users. #nwaprsa

MerSAdams

Ghidotti: Maintain dialogue and interaction with your brand #nwaprsa

BrookeBenoit

Way to build better relationships and brands can’t be bought, need to build brands by humanizing them. #nwaprsa

MerSAdams

Ghidotti: Relationships building is two-way communication, even in social media #nwaprsa

andreasmalec

RT @nwa_prsa @ghidotti: Measurable obectivs same for social media: specify outcome. State the level of change. Set the target date. #nwaprsa

nwa_prsa

@ghidotti: You must have strategy before tactics, or your efforts are just noise. #nwaprsa

EricaJoJones

Martine: No offense, but we are all a dime a dozen. Think about what makes you stand out. Position yourself as the go to person. #nwaprsa

andreasmalec

RT @MerSAdams “Strategy without tactics is the slowest route to victory. Tactics without strategy are the noise before the defeat” #nwaprsa

nwa_prsa

@ghidotti: Measurable objectives same for social media: specify outcome. State the level of change. Set the target date. #nwaprsa

EricaJoJones

Martine: A brand is a promise and trust is everything. If a legislator doesn’t trust you, that’s the end for you #nwaprsa

MerSAdams

Strategy without tactics is the slowest route to victory. Tactics without strategy are the noise before the defeat – Sun Tzu #nwaprsa

elisemitch

@mike_schultz and @whengrowthstalls — both thought leaders I highlighted in my talk #nwaprsa and #prsa — they are well worth the follow

BrookeBenoit

Ed Nichilson’s session is on Building Your Community & Brand with Social Networking Tools. #nwaprsa

EricaJoJones

Martine: It’s critical to your personal brand to meet people where they are and communicate at their comfort level. #nwaprsa

nwa_prsa

Arkansas has 502,880 18+ Facebook users. #nwaprsa

BrookeBenoit

The real power is in community.eD Nicholson- Tyson PR #nwaprsa

MerSAdams

Arkansas has more than 502,880 18+ facebook users #nwaprsa

EricaJoJones

Martine: Looking back on my career, I’m glad there were things I did intuitively. #nwaprsa

BrookeBenoit

I beleive that social media should be a two way street. I don’t follow people that don’t follow me back, with few exceptions. #nwaprsa

EricaJoJones

Martine: There is definitely a negative perception around lobbyists, but I work hard to disspell that image. #nwaprsa

BrookeBenoit

In a session with @TysonFoods Ed Nicholson. “You can talk all you want, it’s who is listening that matters.” #nwaprsa

EricaJoJones

Martine: My job for the chamber is to be a voice for our 2,000+ member businesses. #nwaprsa

nwa_prsa

Listening to @ghidotti on social media strategy to build relationships #nwaprsa

EricaJoJones

Building your brand from a Govt Relations Perspective with Martine Downs Pollard from the Rogers/Lowell Area Chamber of Commerce. #nwaprsa

nwa_prsa

Engineering, tech firms need communicators to translate geek speak. #nwaprsa

ghidotti

Stockman: If you are comfortable where you are at, make yourself uncomfortable to stay current. Keep learning. #nwaprsa (via @nwa_prsa)

nwa_prsa

Fayetteville, Little Rock on cutting edge of nanotechnology, will break huge for state. #nwaprsa

nwa_prsa

Exciting things happening in Arkansas retail, agriculture, tourism, outdoors. Using social media to promote.  #nwaprsa

LindsBrooker

Woohoo! RT @nwa_prsa: Stockman: Social media now #1 activity on web, overtaken porn. #nwaprsa (via @jkincy)

nwa_prsa

Arkansas state health information exchange in works will create enormous opportunities, still forming. #nwaprsa

MerSAdams

PR practitioners who R experts ab consumers and their  behaviors will be more useful than PR practitioners who R media experts #nwaprsa

nwa_prsa

Twitter is quick, snapshot storytelling. Engage, make it count. #nwaprsa

nwa_prsa

Stockman: Resumes now need to tell a story. So do businesses. This is what PR pros do best! #nwaprsa

andreasmalec

Hate that I’m missing it! RT @ghidotti Speaking about building relationships through social media strategy in about 30 minutes at #nwaprsa.

MerSAdams

Market research is not customer research, research can be non-traditional #nwaprsa

nwa_prsa

Management is doing things right; leadership doing the right things.  #nwaprsa

MerSAdams

quantitative research is all about methodology, qualitative research is more expensive and in-depth #nwaprsa

nwa_prsa

Stockman: Finding opportunity takes discipline, requires commitment, utilizes time & starts w/ relationships! #nwaprsa

naturgal

Harlow: for the “rebrand” they launched a visual icon and a new website with resources #nwaprsa

ghidotti

Speaking about building relationships through social media strategy in about 30 minutes at #nwaprsa. Following super PR pro @elisemitch!

nwa_prsa

Knowledge has to be improved, challenged & increased constantly or it vanishes. –Peter Drucker #nwaprsa

MerSAdams

primary research is more affordable than you think #nwaprsa

nwa_prsa

Stockman: If you are comfortable where you are at, make yourself uncomfortable to stay current. Keep learning. #nwaprsa

naturgal

Harlow: created tools to help employees communicate better. If u don’t have these tools in place for your employees, you should. #nwaprsa

nwa_prsa

Stockman: In biz or job hunt, create game plan: 1. Be creative 2. Embrace tech 3. Plan strategy. #nwaprsa

possiblybob

RT @BrookeBenoit: Interesting fact: 7% of parents in FPS have web. 90% have cell. #nwaprsa

naturgal

Harlow: started w/ research to determined how Shared Services was viewed by employees #nwaprsa

nwa_prsa

Stockman: Twitter, Facebook, LinkedIn great tools for job hunting. It’s all about connections. Make them! #nwaprsa

MerSAdams

Secondary research is everywhere for those intent on finding it #nwaprsa

nwa_prsa

Twitter turning into viable marketplace for businesses. #nwaprsa

MerSAdams

The difference will be the ability to understand, anticipate, motivate and respond to consumer behaviors #nwaprsa

kyle_riley

Many Akansans in rural Ark still rely on on dial-up, partly b/c of the cost #nwaprsa

BrookeBenoit

follow @MerSAdams for tweets on this session RT:In break-out session: Research – Understanding Customers in a World Gone Mad #nwaprsa

nwa_prsa

Stockman: Willpower + creativity can overcome any economic obstacles #nwaprsa

jkincy

Woohoo! RT @nwa_prsa: Stockman: Social media now #1 activity on web, overtaken porn. #nwaprsa

MerSAdams

RT @nwa_prsa: Stockman: Social media now #1 activity on web, overtaken porn. #nwaprsa

andreasmalec

@ghidotti Wish I was there!! #nwaprsa

MerSAdams

Why Research Matters More Now: Consumer purchasing behaviors are changing #nwaprsa

nwa_prsa

Stockman: Social media now #1 activity on web, overtaken porn. #nwaprsa

MerSAdams

Americans are embracing simpler pleasures and homier values. – Time magazine article, end of recession after 9/11 #nwaprsa

ederdn

Great presention from @elisemitch on thought leadership.  #nwaprsa

nwa_prsa

New internet economy is rife w/ opportunity. Very exciting time.  #nwaprsa

nwa_prsa

Stockman: In 2010 Gen Y will outnumber baby boomers.  #nwaprsa

ghidotti

Thought leadership keys: content is king; channels need to be decided #nwaprsa

nwa_prsa

Stockman: To find opportunities, look for the problems.  #nwaprsa

ghidotti

A thought leader can really make a difference when other strategies don’t. They have innovative ideas & clear expertise @elisemitch #nwaprsa

nwa_prsa

Michelle Stockman on finding PR jobs in down economy: http://twitpic.com/ldo14 #nwaprsa

krisTK

RT @MerSAdams Why research matters more now: previous research, factors and assumptions are likely wrong today. #nwaprsa

MerSAdams

Why research matters more now: cultural, societal and economic shifts #nwaprsa

nwa_prsa

Stockman: Ark has weathered recession relatively well compared to the rest of US #nwaprsa

ghidotti

@mike_schultz @elisemitch singing your praises in her presentation! #nwaprsa

nwa_prsa

This quarter economy should show at least breaking even, maybe up b/c of decreased manufacturing inventory indicators #nwaprsa

naturgal

I’m in Tracy Harlow’s (ConocoPhilips) breakout. Discussing how to brand your team to your internal stakeholder #nwaprsa

kevinthornton

Enjoying Elise Mitchell’s energetic presention on thought leadership. #nwaprsa

MerSAdams

Why research matters more now: previous research, factrs and assumptions are likely wrong today. #nwaprsa

MerSAdams

Research: Start with a question mark – what’s the problem? #nwaprsa

nwa_prsa

Covering session by Michelle Stockman of Ark Capital Corp on Finding Pro Opportunities in a Down Economy #nwaprsa

krisTK

Lots of good info being shared at PRSA conference in NW Arkansas. Follow @nwa_prsa and #nwaprsa for insights.

MerSAdams

Research is least utilized among PR practitioners #nwaprsa

MerSAdams

4-Step PR Planning Process: Research, Planning, Execution, Evaluation #nwaprsa

ghidotti

Made it to Rogers through all the rain just in time for the first breakout session. #nwaprsa

MerSAdams

In break-out session: Research – Understanding Customers in a World Gone Mad #nwaprsa

ghidotti

DemGaz – follow-up phone call is still pivotal to establish a relationship with local media #nwaprsa (via @kyle_riley)

EricaJoJones

AMEN! RT @MerSAdams: “I don’t want my reporters to give out their opinion  on a story on Twitter” – Bagley #nwaprsa

nwa_prsa

Breakout sessions starting in a few. Can’t tweet from 5 places at once–please tweet your session to share! #nwaprsa

MerSAdams

on break at #nwaprsa conference

BrookeBenoit

Correction to FPS stat: 70% of parents have web access and 90% have access to cell phones. #nwaprsa

MerSAdams

I don’t want my reporters to give out their opinion  on a story on Twitter – Bagley #nwaprsa

nwa_prsa

Bagley: Ongoing struggle to balance media objectivity w/ personal, emotional social media tools. #nwaprsa

nwa_prsa

Ball: Participate in digital media, don’t just use it as soapbox. People talking to people is what works. #nwaprsa

nwa_prsa

Beringer: We have embraced the new technology through Twitter, Facebook, etc. Every personality using these besides being on air. #nwaprsa

talkradiojoe

I bet I would. RT @NatalieHaggard: The discussion of do’s and don’ts of PRs at #nwaprsa makes me think of @talkradiojoe. He’d enjoy it.

MerSAdams

we reach out audiences on air, online, through tweeting and other non-traditional outlets – Tony Beringer #nwaprsa

nwa_prsa

Bagley: Our guidelines are what is the viewer benefit? #nwaprsa

IABCTulsa

Today’s question: how do I get on the news? KFSM-TV says deliver on your promises and help them get the whole story. More at #nwaprsa

EricaJoJones

@naturgal Yay! My first question of the day! #nwaprsa

Martine1

Speaking today at NWA PRSA Conference – Building your Brand from a Government Affairs Perspective #nwaprsa

nwa_prsa

Beringer: I get 100+ PSA requests and blind news releases/day. Get deleted b/c I’m not who gets those. Know the right person. #nwaprsa

kevinthornton

Loved this quote!  RT @kyle_riley: Dem Gaz – push the newsroom with a scalple, not a steamroller. #nwaprsa

kevinthornton

Tony Beringer from Clear Channel (my boss in my radio days): know who in the organization needs to get your release or PSA. #nwaprsa

naturgal

RT @EricaJoJones: John Magsam on reaching audience: Push with a scalpel, don’t push with a shovel. KNOW your audience. #nwaprsa

kyle_riley

Dem Gaz – push the newsroom with a scapple, not a steamroller. #nwaprsa

nwa_prsa

Magsam: Know the media, know the people in media. Build relationships. #nwaprsa

MerSAdams

Know who you are sending the release to in the organization – Tony Beringer, Clear Channel #nwaprsa

EricaJoJones

John Magsam on reaching audience: Push with a scalpel, don’t push with a shovel. KNOW your audience. #nwaprsa

naturgal

RT @MerSAdams: “Tell me why to care; why my readers should care. Make sure release is targeted to NWA” – John Magsam, AR Dem Gaz #nwaprsa

MerSAdams

push with a scalpel, not a steamroller – John Magsam #nwaprsa

nwa_prsa

Magsam: Don’t just send release. Talk to me. Tell me why I care, why your story matters. Be innovative. #nwaprsa

kevinthornton

Rick Bagley from KFSM-TV to PR folks: keep your promises & help TV news get the whole story. #nwaprsa

BrookeBenoit

Magsam Dem-Gazette: tell us why it is important for us to cover your story. Target your message. #nwaprsa

MerSAdams

Tell me why to care and why my readers should care. Make sure the release is targeted to NWA – John Magsam, AR Dem Gazette #nwaprsa

naturgal

RT @BrookeBenoit: Natasha Bell – Don’t just send a press release to a blogger. They want to have a conversation. #nwaprsa

EricaJoJones

@tashadoestulsa: Don’t come to social media outlet with traditional means, come with specific need. #nwaprsa

nwa_prsa

Ball: Don’t just send a press release to a blogger. We’re interactive. Integrate us into your event, we can help creatively! #nwaprsa

kyle_riley

Media panel: PR pros – deliver on your promises, don’t oversell, approach bloggers with conversation and ideas rather than release #nwaprsa

EricaJoJones

RT @kyle_riley: DemGaz – follow-up phone call is still pivotal to establish a relationship with local media #nwaprsa

BrookeBenoit

Natasha Bell – Don’t just send a press release to a blogger. They want to have a conversation. #nwaprsa

MerSAdams

Don’t just send a press release to a blogger – need more than that – Natasha Ball #nwaprsa

MerSAdams

To PR folks: If you are  going to make promises, be sure to deliver on them – Rick Bagley #nwaprsa

nwa_prsa

Bagley: To get TV coverage, deliver on promises. Don’t oversell, waste our time. Have compelling info ready, give access.  #nwaprsa

IABCTulsa

RT @RussFlorence: Appreciate the Arkansans inviting so many Okies to participate in today’s #nwaprsa conference.

kevinthornton

So true. RT @nwa_prsa: Beringer: I don’t brand Clear Channel, brand individual stations. That’s where listeners connect. #nwaprsa

MerSAdams

RT @naturgal: http://twitpic.com/ldhyc – @MerSAdams tweets at NWA PRSA Communications Conf. #nwaprsa

nwa_prsa

Beringer: I don’t brand Clear Channel, brand individual stations. That’s where listeners connect. #nwaprsa

naturgal

@RussFlorence we are so glad you came! Great job on the panel. Fascinating! #nwaprsa

naturgal

http://twitpic.com/ldhyc – @MerSAdams tweets at NWA PRSA Communications Conf. #nwaprsa

nwa_prsa

Beringer: Frequency & consistency of messaging so important.  #nwaprsa

RussFlorence

Appreciate the Arkansans inviting so many Okies to participate in today’s #nwaprsa conference. We should get together more often!

nwa_prsa

Magsam: Brands are pivotal to getting media’s attention, from corporate to personal brands. Use them in pitches.  #nwaprsa

kyle_riley

DemGaz – follow-up phone call is still pivotal to establish a relationship with local media #nwaprsa

jkincy

Local tv news is a commodity business like banks. Both need to differentiate. #nwaprsa

nwa_prsa

Ball: Localized blogging allows user-generated content, builds ownership, loyalty, approachability, community pride. #nwaprsa

BrookeBenoit

Bagley w/ 5News talks about how TV news have had a hard time differentiating their brand across the spectrum. #nwaprsa

MerSAdams

TashaDoesTulsa.com covers local events and people – user generated content #nwaprsa

EricaJoJones

Bagley: BBC has done a great job positioning their brand with their viewers. There is a lot of rethinking in TV news right now #nwaprsa

BrookeBenoit

RT: Panelists from Ark Dem-Gaz, TashaDoesTulsa.com; 5 News KFSM-TV & Clear Channel #nwaprsa (via @nwa_prsa)

MerSAdams

Rick Bagley – there are several other ways to get your news, other than TV , these days #nwaprsa

MerSAdams

Rick Bagley – TV news does not connect with the viewers #nwaprsa

EricaJoJones

Rick Bagley: Over the past 10 years TV news has missed the boat in connecting with viewers. #nwaprsa

nwa_prsa

Panelists from Ark Dem-Gaz, TashaDoesTulsa.com; 5 News KFSM-TV & Clear Channel #nwaprsa

MerSAdams

RT @EricaJoJones: http://twitpic.com/ldgtm – Media panel takes the stage #nwaprsa

naturgal

RT @nwa_prsa: Media panel: John Magsam, Natasha Ball, Rick Bagley & Tony Beringer #nwaprsa

EricaJoJones

http://twitpic.com/ldgtm – Media panel takes the stage #nwaprsa

EricaJoJones

Media panel: Tony Beringer, John Magsam, Rick Bagley and Natasha Bell (@tashadoestulsa) #nwaprsa

nwa_prsa

Media panel: John Magsam, Natasha Ball, Rick Bagley & Tony Beringer #nwaprsa

nwa_prsa

Dixie Kline introducing media panel #nwaprsa

MerSAdams

Next up: Media Panel with Natasha Ball, Rick Bagley, Tony Beringer and John Magsam #nwaprsa

BrookeBenoit

F’ville Schools seen increase in parents affected by economy, building text msg database to distribute savings comm #nwaprsa (via @nwa_prsa)

nwa_prsa

F’ville Schools talks constantly 2 frontline employees: You hold our brand in your hands, care for it! #nwaprsa

EricaJoJones

Alan Wilbourn: We talk to our frontline staff constantly b/c they hold our brand in their hands. #nwaprsa

BrookeBenoit

Interesting fact: 7% of parents in FPS have web. 90% have cell. @Alan_wilbourn building text msg data base to get info to parents. #nwaprsa

naturgal

RT @nwa_prsa: Marrin: imperative to show respect to customer in instant digital media, or you’ll be in reactive mode just as fast #nwaprsa

kevinthornton

@naturgal ready with the mic!   http://twitpic.com/ldg6f #nwaprsa

andreamyers

Good luck today at http://bit.ly/B2ePr @tashadoestulsa @RussFlorence @stevehigginsok  (and have fun learnin’ @NatalieHaggard)  #nwaprsa

EricaJoJones

Tim Marrin on social media: Must have understanding w/ audience b/c that one comment can start a firestorm. #nwaprsa

nwa_prsa

Marrin: imperative to show unbelievable respect to customer in instant digital media, or you’ll be in reactive mode just as fast #nwaprsa

naturgal

RT @nwa_prsa: F’ville Schools seen huge increase in parents affected by economy, building text msg database to distribute comm’s #nwaprsa

MerSAdams

social media gives you one more outlet to be in front of your clients – Russ Florence #nwaprsa

nwa_prsa

ACS finding more economical ways to meet needs in tough economy, innovative communications help #nwaprsa

MerSAdams

ACS maintains  a consistent donor database in this economy due to their respectable reputation #nwaprsa

EricaJoJones

Rhonda Brammel on decreased giving in tough economy: We have to prove to people we are being responsible, good stewards. #nwaprsa

kyle_riley

In a down economy, Fay. High School built a text messaging database to reach families #nwaprsa

nwa_prsa

F’ville Schools seen huge increase in parents affected by economy, building text msg database to distribute savings communications #nwaprsa

MerSAdams

Fayetteville Public Schools are building text message data base to send helpful info to parents during downturn of economy #nwaprsa

naturgal

RT @kyle_riley: To relate cause and purpose, cancer society became official sponsor of b-days #nwaprsa

nwa_prsa

Biggest branding challenge now for Proctor & Gamble is re-framing value for customer in tough economy. #nwaprsa

naturgal

RT @MerSAdams: RT @BrookeBenoit: ACS has website www.morebirthdays.com to send e-cards. #nwaprsa

MerSAdams

Diversified clients is the key in  tough economic times for Schnake Turbo Frank PR Firm #nwaprsa

naturgal

RT @BrookeBenoit: Hardest thing in this economy for brands – finding the value for our cutomers – P&G. #nwaprsa

BrookeBenoit

Hardest thing in this economy for brands – finding the value for our cutomers – P&G. #nwaprsa

MerSAdams

RT @BrookeBenoit: ACS has website www.morebirthdays.com to send e-cards. #nwaprsa

EricaJoJones

RT @kyle_riley: To relate cause and purpose, cancer society became official sponsor of b-days #nwaprsa

mitchcommgroup

PandG Tim Marrin- challenge in this economy is providing value #nwaprsa

BrookeBenoit

ACS has website www.morebirthdays.com to send e-cards. #nwaprsa

kevinthornton

Morebirthdays.com – site by American Cancer Society.  Part of new branding for ACS.  #nwaprsa

nwa_prsa

Panelists agree emotional connection, personal relevance, positivity is key to successful branding through communications. #nwaprsa

kyle_riley

To relate cause and purpose, cancer society became official sponsor of b-days #nwaprsa

EricaJoJones

Rhonda Bramell on simplifying message: “We need to be relevant and we need to be personal to connect with people in their lives” #nwaprsa

nwa_prsa

Brammel: ACS in phase 2 of rebranding. Now ACS is “the official sponsor of birthdays.” ACS helps people have more bdays. #nwaprsa

BrookeBenoit

At P&G they are focused on tying their internal brands Tide, Oil of Olay, Pantene, etc. to profit as well as purpose. #nwaprsa.

MerSAdams

The official sponsor of birthdays – American Cancer Society – branded to be more personal #nwaprsa

nwa_prsa

Florence: We were 1 of 1st PR firms in area to hire FT social media director to stay ahead of curve, yet true to core philosophies #nwaprsa

EricaJoJones

RT @nwa_prsa: Up next: comm panel w/ Rhonda Brammell, Russ Florence, Tim Marrin & Alan Wilbourn #nwaprsa

EricaJoJones

That’s why I wore flats! RT @naturgal: And I am the other mic runner – hope I don’t trip! #nwaprsa

mitchcommgroup

Brands are a promise to your customer. #nwaprsa

BrookeBenoit

A great panel pulled together to focus on Communications. Including awesome Tim Marrin with P&G. He is on Twitter. Doesn’t tweet.#nwaprsa

nwa_prsa

Great turnout today! http://twitpic.com/lde1k   #nwaprsa

mitchcommgroup

NWA PRSA comm. conference- WM Andrea Thomas on Branding #nwaprsa

naturgal

RT @MerSAdams: Comms Panel  with Tim Marrin, Russ Florence, Rhonda Bramell & Alan Wilbourn beginning at the NWA PRSA comm. conf #nwaprsa

MerSAdams

Communications Panel  with Tim Marrin, Russ Florence, Rhonda Bramell & Alan Wilbourn beginning at the NWA PRSA comm. conference #nwaprsa

EricaJoJones

http://twitpic.com/lddq6 – Comm. Panel including @RussFlorence #nwaprsa

nwa_prsa

Panelists from American Cancer Society; Schnake Turnbo Frank; Procter & Gamble; Fayetteville Public Schools #nwaprsa

naturgal

And I am the other mic runner – hope I don’t trip! #nwaprsa

nwa_prsa

Up next: comm panel w/ Rhonda Brammell, Russ Florence, Tim Marrin & Alan Wilbourn #nwaprsa

EricaJoJones

Communications Panel getting ready to start at #nwaprsa Comm. Conference. I’ll be a mic runner for all questions you have!

EricaJoJones

Media Panel getting ready to start at #nwaprsa Comm. Conference. I’ll be a mic runner for all questions you have!

nwa_prsa

Thomas: Walmart has worked hard to get branding messaging more focused in last few years across all touchpoints. #nwaprsa

EricaJoJones

Thomas: “We have 140M customers…every week and we are a part of their lives in so many ways.” #nwaprsa

EricaJoJones

RT @nwa_prsa: Thomas: “Our brand is a promise we make to our customers.” #nwaprsa

kevinthornton

RT @nwa_prsa: Walmart’s 10-word customer strategy: Save money. Live better. Win. Play. Show. Fast. Friendly. Clean. #nwaprsa

naturgal

Thomas: customer quote “life w/o wmt is like Earth w/o air.” #nwaprsa

EricaJoJones

http://twitpic.com/ldcpc – Andrea Thomas of Walmart kicks things off at #nwaprsa Comm. Conference

naturgal

RT @kevinthornton: Heading to the NWA PRSA conference.  Use this hashtag today if u r there:  #nwaprsa

nwa_prsa

Thomas: Walmart’s communications efforts are building brand equity. #nwaprsa

BradLawless

Listening to the opening speaker, Andrea Thomas, SVP Private Brands for Walmart, at the #nwaprsa conference.  http://whrrl.com/e/gj4Lf

naturgal

RT @nwa_prsa: Walmart’s 10-word customer strategy: Save money. Live better. Win. Play. Show. Fast. Friendly. Clean. #nwaprsa

nwa_prsa

Thomas: Our integrated communications model is grounded in price leadership. #nwaprsa

jkincy

RT @nwa_prsa: Walmart’s 10-word customer strategy: Save money. Live better. Win. Play. Show. Fast. Friendly. Clean. #nwaprsa

nwa_prsa

Walmart’s 10-word customer strategy: Save money. Live better. Win. Play. Show. Fast. Friendly. Clean. #nwaprsa

ghidotti

Speaking this morning on building your brand through thought leadership #nwaprsa #prsa (via @elisemitch) looking forward to hearing you!

nwa_prsa

Thomas: “Our brand is a promise we make to our customers.” #nwaprsa

nwa_prsa

Brand = most important real estate in the world, a corner of the consumer’s mind #nwaprsa

nwa_prsa

Speaking now: Andrea Thomas, Sr. VP of Private Brands for Walmart Stores, Inc. #nwaprsa

nwa_prsa

Getting started with our 1st Communications Conference! #nwaprsa