Our Expertise

How may we help you?

Mitchell is a full-service PR agency. We’re best known in the industry for our expertise in three core areas.

Consumer Marketing

Consumer Marketing

There are countless moments in time to connect with people along their path to purchase or action. A few ways we connect are through:

  • Brand positioning & awareness
  • Influencer identification & engagement
  • Partnerships and sponsorships
  • Media relations
  • Mobile marketing
Hyper-Local Activation

Hyper-Local Activation

Hyper-local activation is another area where we have a competitive edge. Brand loyalty starts at the local level, which is why we provide:

  • Grand openings
  • Community relations
  • Special events
  • Cause-related marketing
Brand Reputation

Brand Reputation

We cut our teeth on brand reputation and know better than most how to navigate complex corporate environments to protect and enhance your brand. Our experience includes:

  • Crisis and issues management
  • Corporate affairs
  • Employee engagement
  • Labor relations
  • Activist campaigns
  • Product recalls

Foundational Expertise

Underpinning these core services are our integrated capabilities. We have top talent and teams who know how to deliver consumer research and insights, digital services, and compelling content and creative. And, unlike other agencies, we provide facilitation and training resources to support our offerings.

We have a team of insights strategists who leverage syndicated research tools and execute our own primary research to uncover insights.

We also adapt our own proprietary process – InRoads – to develop hyper-local market intelligence. Understanding how to effectively communicate and drive engagement in communities based on local market preferences, issues and touch points allows us to develop customized experiences that drive meaningful results.

We stay current in the consumer conversation. At the core of our most recent study – The OmniLocal Consumer - is the fundamental way that the definition of “community” has evolved for Gen Z and Millennial consumers. We invite you to dive in with us, to the #OmniLocal world around, where local is anywhere, and any brand is local.

Research and Consumer Insights Services:

  • Consumer and market trend insights
  • Category, competitive and industry landscape research and analysis
  • Research methodologies and resources
  • Thought leadership research
  • InRoads
  • OmniLocal

Content today is about crafting an experience that enlightens and engages audiences through meaningful conversations. As public relations experts, we have a journalistic mindset and know how to explore stories in a new light and from every angle. From 30-second videos to long-form editorial, and marketing campaigns, Mitchell helps move people to action with the right content, on the right channels, at the right time.

Our team of insights, content, design and media strategists develops conversation platforms that get people and brands talking. We are storytellers for the connected world.

Content Marketing Services:

  • Content strategy and planning
  • Creative production: writing, video, digital and mobile
  • Owned, earned and paid distribution
  • Monitoring and reporting
  • Whirl

Through the talents and dedication of our award-winning creative team, we’re able to bring our clients' stories to life in compelling and memorable ways through a variety of cutting edge tactics and channels.

We have a diverse mix of digital producers, copywriters, graphic designers and photographers.

Creative Services:

  • Video production
  • Graphic design
  • Photography
  • Branding and identity development
  • Advertising

Mitchell has a digital engagement team that helps our clients revolutionize their brands, their digital strategies and their businesses through a variety of channels and platforms.

In order to get invited to the conversation, brands need to find a way to add value or to entertain. Digital engagement requires an emotional relationship between brands and communities, which is connected through mutual passions. We use digital insights to uncover these passions and to create content that drives action and return on conversation.

We create, integrate and manage a full range of digital solutions that spark conversations and drive measurable results.

Digital and Social Engagement Services:

  • Social content development
  • Community management
  • Influencer outreach and activation
  • Digital behaviors and ecosystems
  • Website design and development
  • Ripple

The Center is staffed with a team of proven leaders and business-performance strategists. We provide customized training, facilitation and executive coaching to some of the world's largest companies and best-known brands.

Ultimately, The Center helps develop relationships, elevate reputations and deliver results – which are the principles of being business counselors with communications expertise.

The Center Services:

  • Training
  • Facilitation
  • Executive coaching